Role:
Art Direction
Photography
UX/UI Design
50% of all people believe that people with disabilities are incapable of having fulfilling sex lives. Based on interviews with couples with disabilities, Durex is addressing the misconception by launching Sextbook.com, an online Kama Sutra guide tailored to their needs.
Problem
50% of people believe that people with disabilities are incapable of having fulfilling sex lives.
Insight
- Based on real interviews, People with disablilites have sex lives that are just as fulfilling as people without disabilities, and is much simpler to understand than they think.
Solution
- TheSextBook.com, an educational Kama Sutra website.
Contact
- email@domain.com
Case Study Video